The feature-packed The Day is a freestyle inspired board that blurs the line between the park and the mountain to create a genuinely versatile snowboard at home no matter what or where you ride. Built around a fully balanced twin shape, The Day utilises Sims ride anything M-Pop camber. This innovative camber profile blends rocker and camber sections through the length to deliver a hook-free ride, giving you the confidence to push your riding in the park. However, the Day effortlessly becomes a more all-terrain-focused board once you venture out of the park and onto the mountain. The lightweight, flexible thin tip and tail technology allow the slightly longer nose and tail to effortlessly plough through crud and chop while still delivering impressive lift and float. The powerful camber’s under the feet harmonise with the responsive sidecut and class-leading construction to deliver a dynamic and confidence-inspiring ride on piste. Overall, The Day’s performance and playful ride allow you to push your snowboarding skills to new heights without feeling like the board will let you down or catch you out when you least expect it.

Rider Style: Freestyle/All Terrain

The Day is perfect for beginner to experienced riders looking for a more easy-going freestyle board that’s easy to ride yet responsive and versatile.

Shape Overview: True Twin

With its freestyle inspired twin tip shape, The Day is the perfect choice for freestyle riders who want a board that can ride the whole mountain. Its slightly longer nose length gives excellent stability and float, but thanks to the construction of the thin tips, that extra length doesn’t mean extra weight at the tips.

Profile: M Pop Camber

The Sims M Pop Camber combines an overall rocker profile with exaggerated camber profiles under both feet. This hybrid double camber shape delivers an easy-turning, catch-free feel while giving the board explosive pop through the length. M Pop delivers every time, from precision edge control to a buttery looseness that ploughs through chop and bombed-out landings.

Construction

When it comes to construction, The Day punches well above its weight. Heading up the high-end build is the responsive Universal Core. This durable wood core combines two tip-to-tail bamboo stringers with durable poplar to give a smooth yet poppy feel. The Day’s structural layers are then formed torsionally softer bi-ax glass. Fibres running at 0° and 90° ensure that The Day delivers a predictable and playful overall feel. To give the board a more dynamic feel on the piste, Sims then add a carbon stringer running between the insert pack. This stringer gives the board a bit more pop and power through the length without compromising the overall easier going feel.

Base: Standard Racing (Sintered)

The Day’s high-quality base is manufactured from sintered P-TEX 2000; a dense, high-speed material proven to perform across all terrain and conditions. Not usually found on boards at this price point, it underlines the performance spec of The Day.

KEY FEATURES

Twin Shape
Stiffness 3/10
Pop Camber
Universal Core
Twin Flex
Bi-Ax Glass
Standard Racing Base
Single Carbon Beams
Flexible Thin Tips

Length	Waist Width	Sidecut	Taper	Effective Edge	Tip Width	Tail Width	Min Stance Width	Max Stance Width	Setback	Weight Range
151	24.6cm	7.3m	0cm	118.0cm	28.8cm	28.8cm	49cm	61cm	0cm	120-170lbs / 54-77kg
154	24.8cm	7.5m	0cm	120.0cm	29.0cm	29.0cm	50cm	62cm	0cm	140-190lbs / 64-86kg
156	25.0cm	7.7m	0cm	121.0cm	29.2cm	29.2cm	51cm	63cm	0cm	150-200lbs / 68-91kg
159	25.3cm	7.9m	0cm	123.0cm	29.5cm	29.5cm	52cm	64cm	0cm	160-210lbs / 72-95kg
162w	26.3cm	8.1m	0cm	123.5cm	30.5cm	30.5cm	52cm	64cm	0cm	180-220lbs / 82-99+kg